Two hashtag campaigns launched last week on Twitter (where else?) addressing the topic of race. With #racetogether, Starbucks CEO Howard Schultz thought it would be a neat idea to use coffee and his low wage workers to “start a conversation” that neither worker nor customer would ever want, regardless of their respective positions. As I write this I learn that Starbucks has abandoned the project, either recognizing it as a failure of good intentions or as a success in meme-driven marketing. “So long as they spell my name right” publicity, as it were.
The other campaign, #whitegenocide came about this weekend as almost a response to Starbucks invitation to converse about race — and thereby demonstrating exactly why no one wants to touch the subject in a commercial transaction. These trolls get enough attention on Twitter. And while I hate to give them anymore, as a source of friction in a cartoon, as a way to lampoon the kinds of absurd white victimization claims made by bigots afraid of any kind of inclusion of minorities — well, the meme was hard to resist.
Mooretoons
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News About Hashtags
News About Hashtags [insert_php] $rss = new DOMDocument(); $rss->load(‘http://news.google.com/news?output=rss&q=[hastag]’); $feed = array(); foreach ($rss->getElementsByTagName(‘item’) as $node) { $item = array ( ‘title’ => $node->getElementsByTagName(‘title’)->item(0)->nodeValue, ‘desc’ => $node->getElementsByTagName(‘description’)->item(0)->nodeValue, ‘link’ => $node->getElementsByTagName(‘link’)->item(0)->nodeValue, ‘date’ => $node->getElementsByTagName(‘pubDate’)->item(0)->nodeValue, ); array_push($feed, $item); } $limit = 8; for($x=0;$x<$limit;$x++) {
$title = str_replace(' & ', ' & ', $feed[$x]['title']);
$link = $feed[$x]['link'];
$description = $feed[$x]['desc'];
$date = date('l F d, Y', strtotime($feed[$x]['date']));
echo '‘.$title.’ ‘; echo ‘Posted on ‘.$date.’‘; echo ”.$description.’ ‘; } [/insert_php] |
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